photo direction + Brand Refresh

Stella + Dot

I was brought in by the VP of Marketing at accessories company Stella & Dot to explore and present a digital brand refresh. The goal was to create a more sophisticated editorial approach to content and design than what was currently in place. Projects included website and email designs, content ideas and photography concepts. I also wrote and design a brand book and art directed a quick and scrappy lifestyle photo shoot.

digital rebrand concepts

lifestyle + Product photo direction

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